Digital Marketing Services in Lexington, KY

Data-driven marketing strategies that grow your business. From SEO to social media, we help Lexington small businesses reach more customers and drive real results.

Strategic Campaigns Starting at $800/mo Flexible packages for any budget

Digital Marketing That Drives Growth

Digital marketing is no longer optional—it's essential for business growth. At NOZA LLC, we combine data analysis, creative strategy, and technical expertise to build marketing campaigns that deliver measurable results for Central Kentucky businesses.

Whether you're launching a new venture or scaling an established business, we create custom marketing strategies tailored to your industry, budget, and goals. Our approach is transparent, results-focused, and deeply integrated with your business objectives.

Our Digital Marketing Services

SEO Optimization

Get found on Google. We optimize your website and content to rank for keywords your customers are searching for, driving organic traffic and qualified leads.

  • Keyword research & analysis
  • On-page SEO optimization
  • Technical SEO audit
  • Backlink strategy
  • Ranking tracking & reporting

Social Media Strategy

Build meaningful connections with your audience. We create targeted social media strategies across Instagram, Facebook, LinkedIn, TikTok, and more.

  • Account setup & optimization
  • Content calendar planning
  • Community management
  • Engagement tracking
  • Growth optimization

Content Creation

Tell your brand story. We create compelling blog posts, articles, videos, infographics, and social content that resonates with your audience.

  • Blog writing & strategy
  • Video scripts & production
  • Social media content
  • Email marketing copy
  • Landing page content

Paid Advertising

Accelerate growth with strategic paid campaigns. We manage Google Ads, Facebook Ads, LinkedIn, and other platforms to maximize your ROI.

  • Google Ads management
  • Facebook & Instagram ads
  • LinkedIn advertising
  • Campaign optimization
  • ROI tracking & reporting

Email Marketing

Stay connected with your customers. We build email lists, create campaigns, and nurture leads to drive repeat business and customer loyalty.

  • Email list building
  • Campaign design & copy
  • Automation workflows
  • Segmentation strategy
  • Performance analytics

Analytics & Reporting

Understand your data. We track, analyze, and report on all marketing activities so you know exactly what's working and where to invest.

  • Website analytics setup
  • Conversion tracking
  • Custom dashboards
  • Monthly reporting
  • Strategy recommendations

Who We Help Grow

Contractors & Trades

Generate qualified leads for your services. We help contractors rank locally and attract customers actively looking for your expertise.

Retail & E-commerce

Increase online sales and store traffic. Strategic marketing drives purchasing decisions and builds loyal customer bases.

Professional Services

Build authority and trust. Consultants, lawyers, accountants—we establish you as the expert in your field.

Nonprofits & Community

Amplify your mission. Strategic marketing mobilizes supporters, volunteers, and donors around your cause.

Startups & New Ventures

Launch with momentum. We help new businesses establish market presence and acquire early customers efficiently.

Agencies & Partners

Extend your capacity. We partner with agencies to deliver marketing services to your clients at scale.

The Power of Digital Marketing

70%

of consumers research online before making a purchase decision

81%

of businesses use SEO as part of their marketing strategy

$5

average ROI for every $1 spent on digital marketing

4.8B

social media users globally creating marketing opportunities

Our Marketing Process

Strategic approach to growing your business

01

Discovery & Audit

We analyze your current presence, competitive landscape, and customer behavior. Understanding where you are now guides where we go next.

02

Strategy Development

We build a custom marketing strategy aligned with your goals. Which channels matter most? What's the right message? We answer these questions.

03

Campaign Execution

We implement campaigns across your chosen channels. Content creation, ad setup, social posting, email campaigns—we handle the execution.

04

Monitoring & Optimization

We continuously track performance, analyze data, and optimize campaigns. What's working gets scaled. What isn't gets refined or replaced.

05

Reporting & Growth

Monthly reports show exactly what's happening with your marketing. Leads generated, revenue attributed, ROI—transparency builds trust and drives decisions.

Digital Marketing Questions Answered

Everything you need to know about growing your business online

What is SEO and why does it matter?

SEO (Search Engine Optimization) is the process of optimizing your website and content so Google ranks you higher for relevant keywords. When someone searches for "Lexington KY plumbing" or "digital marketing near me," you want your business to appear. SEO matters because 70% of web traffic comes from organic search, and it's far less expensive than paid advertising long-term.

How long does it take to see SEO results?

SEO is a long-term strategy. Most competitive keywords take 3-6 months to show meaningful improvement, with continued gains over 12 months. Some less competitive, local keywords (like "contractor in Lexington, KY") can show results in 6-8 weeks. We focus on sustainable, organic growth rather than shortcuts that Google penalizes.

What's the difference between organic and paid marketing?

Organic marketing (SEO, content, social media) takes time but costs less long-term and builds lasting visibility. Paid marketing (Google Ads, Facebook Ads) delivers immediate traffic and leads but stops when you stop paying. The best approach usually combines both: paid ads for immediate results while we build organic visibility that compounds over time.

How much does digital marketing cost?

Digital marketing packages start at $800/month for social media and content management. SEO packages range from $1,000-$2,500/month depending on competitiveness. Paid advertising budgets vary widely—you can start with $500/month or invest $5,000+. We create custom packages matching your budget and goals. Most clients see positive ROI within 3-6 months.

What social media platforms should my business use?

It depends on where your customers spend time. Contractors and tradespeople often do well on Facebook and Instagram. B2B professionals should focus on LinkedIn. E-commerce and younger audiences thrive on TikTok and Instagram. We research your audience and recommend the 2-3 platforms where you'll see the best engagement and ROI rather than spreading too thin.

Do you manage social media accounts?

Yes. Our social media management includes strategy, content creation, posting, community engagement, and monthly reporting. We create a content calendar so you know what's coming, handle the day-to-day posting, and respond to comments and messages on your behalf to build community.

How do you measure digital marketing success?

We measure success based on your goals: leads generated, website traffic, email list growth, social followers, sales revenue, or brand awareness. We set up conversion tracking so every lead and sale can be attributed to a marketing source. Monthly reports show what's working and where to optimize next.

Can you help with content creation?

Absolutely. We write blog posts, create social media content, produce videos, design infographics, and write email campaigns. Content is the foundation of modern marketing. Regular, quality content attracts customers, builds authority, and fuels SEO. We create content aligned with your brand voice and marketing goals.

What's included in your monthly reporting?

Our reports show traffic sources, keyword rankings, social media analytics, email performance, ad results, lead generation, and ROI. We provide a clear explanation of what's happening and recommendations for optimization. You'll know exactly what your marketing investment is generating.

Do you do Google Ads and Facebook Ads?

Yes. We manage Google Ads (Search and Shopping), Facebook & Instagram Ads, LinkedIn Ads, and other platforms. We handle account setup, keyword/audience research, ad creation, bid management, and continuous optimization. Our goal is to maximize leads and sales at the lowest cost per conversion.

Do you serve Lexington KY businesses?

Yes! We're based in Lexington and specialize in local marketing for Central Kentucky businesses. We understand your local market, help you dominate local search results, and build marketing strategies that appeal to your community while reaching broader audiences online.

Ready to Grow Your Business Online?

Let's build a marketing strategy that drives real results. Book a consultation to discuss your goals and discover how we can help you reach more customers.